|ANNAMALAI[pic]UNIVERSITY | |DIRECTORATE OF DISTANCE EDUCATION | M.B.A. (Marketing Management) SECOND stratum academician YEAR 2011 - 2012 ASSIGNMENT TOPICS THIS BOOKLET CONTAINS ASSIGNMENT TOPICS. STUDENTS ARE ASKED TO lay aside THE ASSIGNMENTS FOR hexad PAPERS AS PER INSTRUCTIONS. hold up fancy for submission:28-02-2012 Last date for submission 15-03-2012 with late give ` 300/-: assembly line: 1. Assignments move after 15-03-2012 pull up stakes not be evaluated. 2. Assignments should be in the own crease deal writing of the student implicated and not type-written or printed or photocopied. 3. Assignments should be written on foolscap paper on one side only. 4. All assignments (with instrument number label on the Top right hand corner on all pages) should be put in an envelop with superscription MBA Assignments and sent to The Director, Directorate of Distance Education, Annamalai University, Annamalainagar 608 002 by Registered post. P.T.O. 5. No notice depart be taken on assignments which argon not right filled in with Enrolment spot and the Title of the papers. 6.

Students should disperse full set of assignments for all papers. partial derivative assignments will not be considered. ASSIGNMENT INSTRUCTIONS WRITE ASSIGNMENTS ON ANY TWO TOPICS IN EACH PAPER represent up OF THE FOUR. FOR EACH TOPIC THE ANSWER SHOULD NOT overcome 15PAGES. EACH ASSIGNMENT CARRIES 25 M ARKS. (2 TOPICS) Dr. S. B. NAGESWARA RAO ! DIRECTOR 2.1 intersection point AND SERVICES MARKETING 1. A) insure ANY 6 FMCG ITEMS AND prove THE POSITIONING STRATEGIES ADOPTED BY THE MARKETERS. b) let off the miscellaneous puts of product lifespan cycle. At what stage of the product life cycle are the following? (i) Sony digital camera; (ii) micro wave oven. 2. Discuss the growth and suppuration of Tamilnadu tourism trade in India. 3. a) What is brand extension? Explain the different brand...If you unavoidableness to get a full essay, regularize it on our website:
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